Workshop on PR basics on October 25

I’m going to be speaking at a VIATEC event next week called ‘The Story of You.’ It’s a PR workshop designed for technology start-ups looking to win positive media coverage.

I will be presenting along with Robyn Quinn, from Big Bang Communications and Priologic Software, and outlining what is needed for a basic PR tool kit and sharing strategies to win positive media coverage in the technology sector.  Essentially, we’ll be teaching people how to tell stories about their business.

The event takes place on October 25 between 2pm and 3:30pm in the VIATEC boardroom. It’s free for VIATEC members and you can email Robyn, for more details or to reserve a spot, on

Find VIATeC on the 2nd floor, 2659 Douglas St. Victoria, BC V8T 5M2.

So I’m the PR person at and have been either a PR person or journalist since 1990. Aside from my work at, my technology PR experience includes promoting British Telecom and BT Cellnet in the UK. I have also worked in PR for the National Football League and been at AbeBooks since 2005. I hope to see you there.


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